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From a Regular Attendee to Running the Social Media for one of the Largest Conferences in Madison Square Garden

When​ ​Toronto​ ​influencer​ ​Huda​ ​Alvi​ ​flew​ ​to​ ​New​ ​York​ ​City​ ​for​ ​The​ ​Global​ ​Synergy Forum,​ ​she​ ​had​ ​no​ ​idea​ ​what​ ​was​ ​in​ ​store​ ​for​ ​her.​ ​

She​ ​knew​ ​the​ ​details​ ​of​ ​the​ ​weekend​ ​of course​ ​-​ ​she​ ​would​ ​listen​ ​to​ ​fabulous speakers,​ ​like​ ​Richard​ ​Branson,​ ​Jack​ ​Welch​ ​and​ ​the​ ​real-life​ ​Jordan​ ​Belfort.​ ​She​ ​knew​ ​she would​ ​leave​ ​her​ ​trip​ ​inspired​ ​and​ ​informed​ ​about​ ​some​ ​of​ ​the​ ​trending​ ​topics​ ​floating​ ​around in​ ​today’s​ ​media​ ​and​ ​business​ ​landscapes​ ​-​ ​but​ ​she​ ​never​ ​imagined​ ​she​ ​would​ ultimately ​join​ ​the conference​ ​herself,​ ​helping​ ​with​ ​PR,​ ​social​ ​media​ ​and​ ​press.

Huda is an ​entrepreneur​ ​and​ ​influencer and she is​ ​a​ ​natural​ ​born​ ​hustler​ ​who​ ​is always​ ​eager​ ​to​ ​both​ ​learn​ ​and​ ​contribute.

Upon​ ​arriving​ ​at​ ​the​ ​Global​ ​Synergy​ ​Conference​ ​with​ ​her​ ​brother​ ​and​ ​father,​ ​Huda was​ ​both​ ​confused​ ​and​ ​disgruntled​ ​as​ ​she​ ​and​ ​5,000​ ​other​ ​attendees​ ​clustered​ ​in​ ​Madison Square​ ​Garden.

​The​ ​event​ ​was​ ​supposed​ ​to​ ​begin​ ​promptly​ ​at​ ​9am​ ​and​ ​yet​ ​guests​ ​stood disorganized​ ​and​ ​ajar​ ​in​ ​the​ ​lobby.​ ​Always​ ​the​ ​doer,​ ​Huda​ ​quickly​ ​reached​ ​out​ ​to​ ​the organization​ ​and​ ​social​ ​media​ ​teams,​ ​to​ ​see​ ​what​ ​the​ ​commotion​ ​was.​ ​In​ ​truth,​ ​the​ ​event had​ ​been​ ​thrown​ ​together​ ​somewhat​ ​haphazardly,​ ​despite​ ​the​ ​high-profile​ ​speakers​ ​and thousand-dollar​ ​ticket​ ​prices.

​​Huda​ ​began​ ​reaching​ ​more​ ​and​ ​more​ ​people​ ​until​ ​she​ ​landed​ ​face​ ​to​ ​face​ ​with​ ​the main​ ​organizer​ ​​and​ ​inquired​ ​about​ ​the​ ​conference’s​ ​schedule​ ​and operations.​ ​The​ ​two​ ​were​ ​able​ ​to​ ​chat​ ​about​ ​their​ ​social​ ​media​ ​and​ ​PR​ ​presence,​ ​both​ ​of which​ ​Huda​ ​noticed​ ​weren’t​ ​performing​ ​to​ ​the​ ​best​ ​of​ ​their​ ​abilities.​ ​Having​ ​notable​ ​social and​ ​PR​ ​experience,​ ​Huda​ ​offered​ ​her​ ​own​ ​time​ ​and​ ​services​ ​to​ ​help​ ​aid​ ​in​ ​the​ ​conference, simply​ ​because​ ​she​ ​felt​ ​like​ ​they​ ​needed​ ​her​ ​help.​ ​The​ ​conference​ ​instantly​ ​took​ ​Huda​ ​up​ ​on her​ ​offer​ ​and​ ​before​ ​she​ ​knew​ ​it,​ ​she​ ​was​ ​given​ ​full​ ​access​ ​to​ ​all​ ​of​ ​their​ ​socials,​ ​mics​ ​for interviews,​ ​and​ ​a​ ​backstage​ ​pass.


Throughout​ ​the​ ​course​ ​of​ ​the​ ​weekend,​ ​Huda​ ​made​ ​sure​ ​the​ ​conference​ ​moved smoothly,​ ​navigating​ ​through​ ​PR​ ​and​ ​press​ ​events,​ ​meeting​ ​and​ ​interviewing​ ​some​ ​of​ ​the industry’s​ ​finest​ ​minds​ ​like​ ​Gerrard​ ​Adams,​ ​Richard​ ​Branson​ ​and​ ​Naveen​ ​Jane.​ ​She​ ​was offered​ ​several​ ​different​ ​network​ ​opportunities​ ​from​ ​PR​ ​representatives​ ​and​ ​entrepreneurs, all​ ​thoroughly​ ​impressed​ ​with​ ​her​ ​work​ ​ethic​ ​and​ ​drive.​ ​Huda​ ​insists​ ​that​ ​she​ ​didn’t​ ​offer​ ​her services​ ​with​ ​any​ ​intention​ ​other​ ​than​ ​to​ ​help.​ ​“My​ ​dad​ ​always​ ​told​ ​me​ ​I​ ​don’t​ ​care​ ​what​ ​I​ ​do in​ ​life,​ ​as​ ​long​ ​as​ ​I’m​ ​a​ ​good​ ​person,”​ ​says​ ​Alvi.​ ​“I​ ​definitely​ ​follow​ ​that​ ​advice.​ ​It’s​ ​amazing what​ ​you​ ​can​ ​accomplish​ ​by​ ​simply​ ​asking​ ​someone​ ​if​ ​they​ ​need​ ​help.”​ ​In​ ​exchange​ ​for​ ​her time​ ​and​ ​that​ ​weekend,​ ​Huda​ ​was​ ​rewarded​ ​with​ ​opportunities​ ​and​ ​experiences​ ​you​ ​truly can’t​ ​buy,​ ​proving​ ​exactly​ ​what​ ​the​ ​power​ ​of​ ​kindness​ ​and​ ​good-will​ ​can​ ​provide:​ ​one​ ​in​ ​a lifetime​ ​memories,​ ​contacts​ ​and​ ​experience.

Since​ ​starting​ ​her​ ​personal brand​​ ​@hudaalvi​,​ ​Huda​ ​is​ ​transitioning​ ​her​ ​content​ ​from​ ​beauty,​ ​fashion,​ ​lifestyle​ ​and​ ​family to​ ​conveying​ ​a​ ​more​ ​philanthropic,​ ​spiritual​ ​and​ ​inspirational​ ​message​ ​to​ ​her​ ​thousands​ ​of followers.​ ​In​ ​the​ ​past​ ​several​ ​months,​ ​she’s​ ​started​ ​various​ ​projects​ ​like​ ​her​ iammore initiative,​ ​where​ ​Huda​ ​profiles​ ​the​ ​many​ ​facets​ ​of​ ​successful​ ​women,​ ​as​ ​well​ ​as @workshopsbyhuda​,​ ​a​ ​workshop​ ​series​ ​that​ ​features​ ​a​ ​panel​ ​of​ ​professionals​ ​to​ ​offer knowledge​ ​and​ ​insight​ ​to​ ​attendees.

Paige McPhee