Category: Fashion

Katy Perry Knows Instagram Stories Is Best For Brand Marketing

Katy Perry used Instagram Stories to market her newest shoe collection from The Katy Perry Collection adventure. Katy Perry launched the Katy Perry Collection last month and chose Instagram Stories to tease her collection. Yesterday, Perry posted 6 photos of her most recent lineup of statement shoes and captioned them,

A Very Real New Fashion Trend In Europe: Air Pollution Masks

https://ksr-video.imgix.net/projects/2190297/video-611619-h264_high.mp4 Air pollution is the world’s single largest environmental health risk and, at some point, fashion and practicality need to cross paths in more places than Asia alone. The Guardian recently published a fashion feature on air pollution masks and how they may become the newest accessory to prop up

Attention Brides: Vera Wang is Having a Massive Sale and Giveaway

In addition to spending time with family and getting some much-deserved R&R, the holidays are also important for another reason: engagement season. In the coming weeks, you’ll inevitably see no shortage of proposal and engagement ring snaps flood your social media channels. Maybe you’ll even get engaged yourself. For all

How to Dress for the Holidays Without Looking Like a Walking Ornament

The first snowfall has hit (in Montreal, at least) and it’s beginning to look a lot like Christmas. Holiday season is officially amongst us. Between gift shopping, baking and decorating, I feel like I am always left stumbling at the last minute to look festive for the holiday parties I