Swatch had the most important watch release of 2026 with the Royal Pop. There was unprecedented hype as soon as the product was announced, leading to a disastrous product launch. Is the hype dead? Is the Royal Pop attainable? From a watch nerd who wears both an Audemars Piguet and
In 1975, designer denim wasn’t a thing. Up until then, wearing jeans was for rugged activity, or a symbol of a counterculture. Joel Carman wore denim–hanging with the artists and hippies in Yorkville–and when he opened his store, Over the Rainbow, in 1975 he must have had a premonition that
Canadian born sustainable outerwear brand Wuxly has teamed up with none other than the Canadian rock legend, Bryan Adams, to release the limited edition capsule “BAD Collection”. Let us be the first to tell you, it is bad to the bone – in the best way. A mix of sustainable
Building a global brand from a running shoe may seem like an impossible feat in an industry dominated for decades by a swoosh and a handful other brands making billions. But, in 2010, Olivier Bernhard didn’t set out to create a shoe specifically, he wanted to create a new running
Throughout the COVID-19 pandemic, the world had to adapt to a new way of life. One of these changes includes the shutting down of brick and mortar stores, forcing consumers to turn to online shopping. With this shift, in Canada alone, we saw e-commerce sales more than double year over year,
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