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Don’t Buy into Blue Monday: All it Does is Trivialize Depression

By now, you’re probably well aware that today is “Blue Monday,” also known as the “saddest day of the year.” You’ve seen it pop up in your newsfeed, and probably heard about it on the radio on your way to work. As for myself, I’ve had no shortage of press

Marketing Fail: Tech Startup With Great Product Uses Harassment to Promote It

There’s a cool new device that could make interacting with people in foreign countries a lot less of a headache. The ili is a slim, stick-shaped wearable translator that will instantly translate between English and Japanese, Japanese and Chinese, and Chinese and English (with more languages in the works). The

Marketing Win: This Powerful Ad is Definitely Worth Your 90 Seconds

Earlier today, we told you about a major marketing fail on the part of a Japanese startup. The good news is that for all the questionable ads we see, there are some truly powerful ones to help compensate. Case-in-point: this commercial for Australia’s Western Sydney University. Far from your typical Abercrombie and Fitch-esque marketing

Report Finds Women Often Pay More Than Men For the Same Products

It isn’t cheap to be female. Our periods alone can set us back as much as $30, once tampons, Midol, and anything else we need to get us through it (see: greasy food) are taken into account. Not to mention, most of us tend to rack up higher bills than our

Is #StonerSloth the Biggest Marketing Fail of 2015?

As Canada blazes forth in the process to legalize marijuana, the state government of New South Wales, Australia is talkin’ sh*t about sloths in a recent wave of anti-cannabis ads reminiscent of Reefer Madness. The NSW Department of Premier and Cabinet’s ‘stoner sloth’ campaign likens young people who smoke weed to