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In New Dove Campaign 96% of Women Choose to Call Themselves Average

Dove is back with another self-esteem-promoting campaign – and it could be the most telling to date. The company’s ‘Choose Beautiful’ video looks at the attitudes of women in five major cities when it comes to their personal appearance; whether they consider themselves “average” or “beautiful”

Dove Just Made a Beautiful New Commercial to Empower Women

If it’s not acceptable to say it to someone else, why say it to ourselves? That’s the message behind a beautiful new ad by Dove, which highlights how important it is be aware of how damaging our own negative thoughts can be